July 2017 – Nationwide Building Society has taken out full page newspaper advertisements offering “loyal members” a 5 year savings account paying a fixed interest rate of only 1.65%. This rate is easily beaten by other banks without any “loyalty” qualification. “Your” Nationwide!
Members who already have a “loyalty” savings account receive a pathetic rate of interest of only 0.75% after 15 years of loyalty! “On Your Side”